Ecommerce SEO Migration Services
Migrating your ecommerce website? Don’t lose your hard-earned organic traffic and sales in the process—ask about our comprehensive SEO migration services.
Protect your organic search traffic with the help of the top ecommerce SEO migration experts.
Replatforming to Shopify, Shopify Plus, or another ecommerce platform is an exciting next step for your business. Unfortunately, it can also hurt your search engine rankings if not handled correctly.
Insufficient SEO migration planning can lead to broken links, duplicate content, or crawling and indexing issues—all of which can cause organic traffic to nosedive.
The good news? This is 100% preventable if you begin thinking about SEO before migrating your site. And if you already replatformed and are in need of traffic and sales recovery, we can help there too!
Dealing with an SEO migration crisis? Whitecap can help rescue your Google rankings, traffic, and revenue.
Finding us after your ecommerce platform migration and wondering why your traffic and sales dropped? Seeing years of SEO efforts tank overnight is a scary feeling, especially when your business revenue is at risk.
Whitecap SEO is your trusted partner in recovering from an SEO migration disaster. We have seen all of these problems before, and our team of experts knows how to help.
SEO Migration Services for Ecommerce
#1 Shopify Experts:
Our specialized knowledge of ecommerce SEO and Shopify / Shopify Plus (along with platforms like BigCommerce, Magento, and Volusion) has enabled us to create the perfect SEO migration solution for online retailers.
Customized SEO Migration:
No two ecommerce site migrations are the same, and neither are our SEO solutions. Using our 3-stage migration process as the baseline, we’ll create a targeted strategy to help protect your search engine rankings, traffic, and sales.
Post-Migration Recovery:
Recovering from a post-migration disaster goes deeper than simply updating on-page content; there are complex technical elements that must be audited and corrected. We’ll work with your technical team to iron out every detail.
Protect your traffic and sales with customized SEO migration services for ecommerce.
Our 3-Stage SEO Migration Process
Whitecap is the industry leader in search engine optimization tailored specifically to online retailers. We bring years of ecommerce SEO expertise to the table to help brands like yours navigate the challenges of search optimization and scale your business to new heights.
When it comes to SEO site migrations, our team of experts has seen it all before. We have developed a 3-stage process to support your design team and keep SEO top of mind throughout the replatforming process.
Before Development
We start with an analysis of your existing site, making key decisions with you and your team on aspects like navigation, user experience, and site architecture.
✓ Perform a pre-launch mockup analysis
✓ Analyze site architecture and URL structure
✓ Audit existing site speed and performance
✓ Inventory currently indexed pages
✓ Perform a manual review of top page elements
Before Site Launch
We continue to advise your developer throughout the design of your new site by performing an SEO audit on the development site before you take it live.
✓ Perform a manual review of top page elements
✓ Examine any broken links
✓ Inspect URL redirect status
✓ Perform an internal linking analysis
✓ Inspect the Robots.txt file
✓ Examine XML Sitemap
✓ Analyze the site to for speed, performance, and mobile-friendliness
✓ Review schema markup & canonical URLs
✓ Test site search
Post-Launch Support
We perform a post-launch analysis within a week of your new site going live. We conduct a diagnostic site crawl to identify issues that could negatively impact your traffic.
✓ Perform site crawl to detect live site technical issues
✓ Identify any links broken during the launch process
✓ Monitor site analytics
✓ Examine individual page traffic changes
✓ Create recommendations for improving search presence
✓ Post-launch call with action items to strengthen organic traffic and sales
Post-Migration SEO Solutions for Ecommerce
Already completed your ecommerce re-platform and dealing with SEO fallout? We can provide immediate support by devising a post-migration recovery strategy that is tailored to your site design, audience, business structure, and profit goals.
✓ Comprehensive Post-Migration Site Audit: Utilizing data from your site’s Google Search Tools and our SEO tools, we’ll uncover any technical or content SEO issues that could be preventing Google from properly crawling and indexing your site.
✓ Forensic Migration Audit: By using your old site URLs and matching to Google Analytics data, we’ll discover if any top-performing organic pages didn’t make it over and recommend how to get these old URLs (and their SEO juice) over to the new site.
✓ Post-Migration Roadmap: Utilizing the findings from our two audits, we’ll devise a plan of action that will allow you to focus your efforts on what’s going to get your site back on track. We’re also available to help with these tasks on a monthly basis.
What to Expect When Working with Whitecap SEO:
✓ Pre & Post-Launch SEO Consulting
✓ Development Site Audit
✓ Powerful Diagnostics
✓ Analytics & Recommendations
✓ Protect Your Sales Revenue
✓ SEO Solutions Designed for Ecommerce
Smooth the transition process with the help of the top ecommerce SEO migration experts.
Seeing your traffic and sales drop after migrating your retail website can be scary—not to mention, a huge headache. If you want to protect your investment and maximize your profits, you’ll need a professional on your side.
The sooner you involve us in the project, the better your results will be.
Client Testimonial
Fine Awards
"After our site struggled to rebound from Google core updates, we relaunched our website and found a partner in Whitecap SEO to help us regain our Top of Page search ranking."